Even if you only casually keep up with tech news, you’ve by now surely heard a thing or two about Siri, the personal assistant app that comes with the iPhone 4S. While by no means ideal, Siri speaks volumes about the future of the Internet search. By 2015 mobile traffic is projected to quadruple as more people exclusively use their smartphones to connect to the web, and thus web searches themselves will be more likely to be conducted via mobile device. Combined with the fact that personal assistant apps, such as Siri, are certain to become base features for all smartphones, the information we find today by conducting text-based searches via Google and other search engines will increasingly be found by consulting such technology instead.
