Whether or not your brand or product already has a presence online, you are missing out if you are not using paid search as a marketing channel. Recent research has shown that 40% of all people on the internet querying a search engine will click on a paid search link first, and that number is increasing.
It covered seven reasons about how now is a great time for a pay per click (ppc) campaign. These are discussions I have had with many people – this article did it succinctly in one page. If I had this a few months ago, I might have not bored people at last cocktail party with my long drawn out diatribe.
Here’s a little help to make it even easier for you rule the next cocktail party or reception at a ppc conference.
