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The Advantages Of Using A Google Webmaster Account

September 28, 2009 By Leon Spencer Leave a Comment

The Advantages Of Using A Google Webmaster Account

A Google Webmaster account really provides a way of communicating more directly with Google with regards to your site. Please note that this is not a guarantee for getting your website to perform better in the search engines, however, it does give you that slight edge over your competitor who might not know of all the benefits and utilize them to the full.

Filed Under: Advertising Tagged With: , , ,

Display Campaigns Boost Search Effectiveness

September 14, 2009 By Leon Spencer Leave a Comment

The click-thru rate of a display ad may not be the most important factor in measuring your online campaign.

Filed Under: Advertising, Internet Marketing Tagged With: , , ,

10 Reasons Social Marketing needs Traditional Media

September 3, 2009 By Leon Spencer Leave a Comment

Social Media is not a fad. It is here to stay, but it can be very demading on a small business to try and maintain all the social media sites where your customers could be at. The only certain is that they are online. Where they are congragating online may surprise you.
Most consumers search local news and information sites inspite of the gigantic sources of information available online.

Filed Under: Advertising, Social Media

Inbound Marketing Certified Professional

September 3, 2009 By Leon Spencer Leave a Comment

I am happy to report that Inbound Marketing University notified me that I passed my Certification Exam and now lay claim as an “Inbound Marketing Certified Professional”, check out the badge:

Anyone else go through the University, complete the exam and pass? Would love to hear from you.

For those who missed it, the University & certification exam will re-open in October. Even if you don’t care about taking the exam for the certification I highly recommend the webinars to everyone, especially the World Wide Raves by David Meerman Scott.

Filed Under: Advertising, Internet Marketing, Mobile, SEO / SEM, Social Media Tagged With: ,

Top 5 SEO Strategies: Pay Attention

September 3, 2009 By Leon Spencer Leave a Comment

You hear a lot today about SEO (Search Engine Optimization). The best thing you can do for your Web stie is to make sure that you have done everything you can to get the search engines to find your site when someone searches for your business category or service.

Filed Under: Advertising, SEO / SEM Tagged With: , ,